Quick but awesome update for you today!
You know those handy smart fields like {client_first_name} and {appointment_datetime} that you use to personalize your automated emails?
Well, they just got even MORE useful! 🎉
Smart fields now work in your email subject lines too!
This means you can create subject lines like:
- “{client_first_name}, your session is tomorrow”
- “Upcoming appointment: {appointment_datetime}”
- “Thanks for booking {package_name}, {client_first_name}”
Before, smart fields only worked in the body of your emails. Now they work everywhere, making your automated messages feel even more personal and professional.
Personalized subject lines can really help to get your emails opened. When clients see their own name or specific appointment details in the subject line, they’re way more likely to actually open and read your email.
Where to set this up: Just head to any of your automated emails (in your package settings) and add smart fields to both the subject line AND the email body. Super easy!

Want the complete list of all available smart fields? Check out our guide here.
Also, we’ve added a new one: {your_site_link}!
This smart field automatically inserts your Paperbell site URL into any email. Perfect for when you want to:
• Remind clients where to find your other coaching packages
• Point them back to your site to book additional sessions
• Include your site link in email signatures
• Share your site when following up after discovery calls
Here’s how it works:
Just add {your_site_link} anywhere in your automated emails, and Paperbell will automatically replace it with your actual site URL (like paperbell.me/yourname).
So instead of typing out your full URL every time, you can write something like:
“Thanks for our session today! If you’re ready to dive deeper, check out my other coaching packages at {your_site_link}”
Where to find it:
Head to any package → Emails tab → look for the smart field hints below the text box. You’ll see {your_site_link} listed right alongside {client_first_name}, {appointment_datetime}, and all your other time-saving smart fields!