Amanda Frances has built the kind of coaching business that makes people’s jaws drop. Over $37 million in revenue, 536,000 Instagram followers, a bestselling book called Rich as F*ck, and now a spot on The Real Housewives of Beverly Hills.

The wild part? She started with nothing. No trust fund, no rich family, no Ivy League connections. She built a digital empire selling online courses and coaching programs about money mindset.

Whether you’re curious about her story, considering one of her courses, or just trying to figure out if she’s the real deal, here’s everything worth knowing about Amanda Frances.

Who Is Amanda Frances?

Amanda Frances is a money mindset coach, bestselling author, and digital entrepreneur based in Los Angeles. She’s widely known as the “Money Queen” (a title she’s fully embraced) and has become one of the most visible figures in the online coaching space.

Her core message? Your relationship with money is holding you back. And if you fix your money mindset, the money follows.

Frances grew up far from the Bel Air lifestyle she lives now. She’s been open about coming from a small town and having to completely rewire her beliefs about wealth and what was possible for her. That personal story is at the center of everything she teaches.

She’s been featured in Forbes, Business Insider, Entrepreneur, and US Weekly. And as of 2025, she joined the cast of The Real Housewives of Beverly Hills Season 15 — which brought a whole new wave of attention (and scrutiny) to her business.

Quick note: If you’re landing here because you searched for “Amanda Beverly Hills” — yes, this is the same person. Amanda Frances is the RHOBH cast member, not to be confused with anyone else from the franchise. She’s a money mindset coach first, reality TV personality second.

Amanda Frances’ Approach to Money Coaching

Frances teaches that building wealth goes beyond spreadsheets and sales strategies. Her method blends practical business advice with what she calls the “energetic” side of money — basically, how your thoughts and beliefs about money affect how much of it you actually make.

Her approach boils down to a few key ideas:

• Your money story matters. The beliefs you picked up about money as a kid? They’re probably running the show. Frances helps people identify and rewrite those scripts.
• Mindset and action go together. She’s not just “think positive and money appears.” Her programs include business strategy alongside the inner work.
• Pricing reflects your self-worth. A big part of her teaching is helping coaches and entrepreneurs charge what they’re actually worth (and believe they deserve it).
• Healing your relationship with money is ongoing. It’s not a one-time fix. It’s a practice.

If you’re into manifestation and the Law of Attraction, her work will feel familiar. If you’re more of a “just give me the business plan” person, her spiritual framing might not be your thing. She’s pretty upfront about that.

Amanda Frances’ Courses and Programs

Frances doesn’t do one-on-one coaching anymore (at least not publicly). Instead, she sells digital courses that range from under $1,000 to nearly $50,000. Here’s what she offers:

Money Mentality Makeover (MMM)

This is her flagship program and the one she’s best known for. It’s an 8-module, self-paced course designed to change your relationship with money. You get video lessons, workbooks, energy and frequency training, and peer support.

The price has increased over the years. It launched at around $2,222 and now runs closer to $2,999. Payment plans are available. Enrollment opens once or twice a year, so you can’t just buy it anytime.

Reviews are generally positive. Multiple reviewers say it’s the only course they’ve completed and keep coming back to. But fair warning: this is a spiritual and mindset-focused program. If you’re looking for a step-by-step business plan or tactical financial advice, this probably isn’t the right fit.

Other Courses

• Best Year Ever — Her most affordable option at $999. Eight days of content focused on goal-setting and planning.
• Money Mama — Aimed at moms balancing money, career, and family. Priced at $1,999.
• Course Creation Queen — For people who want to build and sell their own digital courses. Valued at over $20,000.
• Become a Money Making Coach — Designed for coaches who want to build a profitable coaching business.
• Drop the Money Struggle — Focused specifically on releasing financial stress and resistance.

Her Book: Rich as F*ck

Frances’ bestselling book Rich as F*ck is the entry point most people start with. It’s a straightforward read about money mindset, manifestation, and building a different relationship with wealth. There’s also a companion journal for people who want to work through the exercises.

The book is widely available and is easily her most accessible offering — both in price and in tone.

Amanda Frances Net Worth and Business Model

People are clearly curious about the money side of things (this is one of the most-searched questions about her).

Amanda Frances’ net worth is estimated at around $30 million as of 2026, though that number hasn’t been officially confirmed. What we do know is that her business has generated over $37 million in total revenue since she launched her first course in 2016. She’s reported to earn over $400,000 per month from her various offerings.

Here’s how her business model works:

• Digital courses are the core revenue driver. She sells several programs at different price points, and enrollment is limited to specific launch windows — which creates urgency and demand.
• Book sales from Rich as F*ck and the companion journal add a steady stream of income.
• Content and social media drive awareness. She has 536,000+ Instagram followers and 35,000+ YouTube subscribers, which feeds her course launches.
• The Amanda Frances Money Queen App is another touchpoint for her audience.
• Reality TV. Her role on RHOBH has massively expanded her visibility, introducing her brand to millions of viewers who’d never heard of money mindset coaching.

One thing to keep in mind: “net worth” and “revenue” are different things. Her $37 million figure is total business revenue, not what she personally keeps after expenses. Still, by any measure, she’s built one of the most financially successful coaching businesses in the online space.

Is Amanda Frances Legit?

This is the question that comes up a lot — especially now that she’s on reality TV and getting more mainstream attention.

The case for: She’s been in the coaching industry for over a decade. Her business has generated tens of millions in revenue, which is verified. She has thousands of students, and many have shared positive reviews and testimonials. Her book was a bestseller. She’s been featured in major publications. And she’s been transparent about her income, which is more than most coaches can say.

The other side: Her approach is heavily rooted in manifestation and spiritual practices, which isn’t for everyone. Some critics point out that “mindset work” alone won’t solve financial problems, and that her courses are expensive. She’s also had some personal controversies surface since joining RHOBH — including addressing past DUI issues and rumors about her background.

So is she legit? Amanda Frances is a real business owner who’s built a real business. Her courses work best for people who are already open to the Law of Attraction and manifestation-style coaching. If that resonates with you, there’s plenty of evidence that her students get results. If it doesn’t, her programs probably aren’t the right investment.

Amanda Frances as a Thought Leader

Frances has been building her public profile for years, but 2025-2026 has been a turning point.

Her biggest mainstream moment? Joining the cast of The Real Housewives of Beverly Hills Season 15. She’s called herself the “first self-made Housewife” — and honestly, it’s a fair claim. Most Housewives are known for their lifestyles. Frances actually built a business that funds hers.

Before RHOBH, she made a memorable appearance on Netflix’s Selling Sunset, where she hired (and then fired) real estate agent Davina Potratz on camera. That clip went viral again once she joined RHOBH.

Beyond reality TV, she’s been featured in Forbes, Business Insider, Entrepreneur, and Flaunt Magazine. She hosts a podcast, posts daily content across social media, and has positioned herself as the go-to voice for women who want to make more money without apologizing for it.

Her brand is bold, unapologetic, and polarizing — which is exactly what makes it work.

Other Coaches Like Amanda Frances

If Amanda’s approach resonates with you, here are some other coaches worth checking out:

• Kathrin Zenkina (Manifestation Babe) — Similar manifestation-meets-money approach. Her Manifestation Babe Academy is one of the most popular courses in the space.
• Denise Duffield-Thomas — Australian money mindset expert and author of Get Rich, Lucky Bitch! Her Money Bootcamp is more laid-back and humor-driven.
• James Wedmore — Runs the Mind Your Business podcast and teaches online business building. Less spiritual, more strategic.
• Gabby Bernstein — Bestselling author and speaker focused on manifestation and spirituality. More wellness-focused than business-focused.
• Marie Forleo — Author of Everything Is Figureoutable and creator of B-School. A broader approach to online business and personal development.

Start Your Own Coaching Business

Amanda Frances built a multimillion-dollar coaching business from scratch — and while not everyone’s going to hit $30 million, her story shows what’s possible when you have a clear message, a strong personal brand, and the right systems in place.

If you’re a coach (or thinking about becoming one), the biggest thing you can take from Amanda’s playbook is this: package your expertise, put it online, and make it easy for people to pay you.

That’s exactly what Paperbell is built for. It handles your scheduling, payments, contracts, and client management — so you can focus on actually coaching. No juggling five different tools. No tech headaches.

Want to see how it works? Try Paperbell for free.

FAQs

What is Amanda Frances known for?

Amanda Frances is known as the “Money Queen” — a money mindset coach, bestselling author of Rich as F*ck, and cast member on The Real Housewives of Beverly Hills. She’s built a coaching business that’s generated over $37 million in revenue, and she teaches women how to change their relationship with money through courses like Money Mentality Makeover.

How much are Amanda Frances’ courses?

Amanda Frances’ courses range from $999 to over $20,000. Her flagship program, Money Mentality Makeover, is currently priced around $2,999 with payment plans available. Her most affordable course, Best Year Ever, starts at $999. Enrollment for most programs opens only once or twice a year.

Is Amanda Frances on Netflix?

Amanda Frances appeared on Netflix’s Selling Sunset, where she famously fired her real estate agent Davina Potratz on camera. She’s now a cast member on The Real Housewives of Beverly Hills Season 15, which airs on Bravo (not Netflix). The Selling Sunset clip went viral again when she joined RHOBH.