How a Full-Time Working Mom Found Her Coaching Sweet Spot After Hours

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If you’ve ever felt like you were meant to do something different with your life, you’re not alone.

Meet Chinonyelumnonyelum Udoye, a project manager with 17 years of experience who discovered her true passion later in life: coaching.

While juggling a demanding nine-to-five and raising two teenagers, she found herself naturally drawn to counseling colleagues and realized she had a gift for helping others move forward.

But here’s the thing about following your dreams while managing a full-time job and family: you need systems that actually work. Chinonyelum tried expensive, complicated tools that promised the world but delivered headaches. Then she found Paperbell, and everything changed.

In this case study, we’ll explore how Chinonyelum used Paperbell to build her coaching business around her existing life, creating a sustainable path toward her dream of full-time coaching.

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The Challenge: Building a Business While Managing Everything Else

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Before finding Paperbell, Chinonyelum was facing the classic dilemma of the aspiring entrepreneur: how to build something meaningful without letting it consume your life.

As a working mom with teenagers and a demanding project management career, her time was already stretched thin. She knew she wanted to help other working moms through coaching, but she needed tools that would work with her schedule, not against it.

“I have a nine-to-five, so my coaching — because I’m working with moms and women that are also working — I tend to start at 9 PM. Even if my kids have practice or I just came back from yoga, I can always be in front of the computer by nine o’clock.”

Her biggest challenges included:

  • Finding tools that wouldn’t require constant management or troubleshooting
  • Creating a professional setup without breaking the bank
  • Managing payments, scheduling, and client communication efficiently
  • Building something sustainable while maintaining her full-time job

She initially tried ClickFunnels, hoping it would be a comprehensive solution.

The Discovery: A Coaching Tool Recommended by People She Trusted

Chinonyelum first heard about Paperbell through Mindvalley, where she completed her coaching certification in 2023.

“I trust Mindvalley and Vishen Lakhiani. I trust anything that they endorse, but I also knew that one of the things people have said is that with coaching, it’s difficult to have scheduling, payments, and all of those things aligned.”

What caught her attention was Paperbell’s all-in-one approach, especially during a December 2023 promotion that offered a year of service for about $57.

“Even though I didn’t know how I was gonna start using it yet, the promotion was so sweet. I just joined with anticipation to use it.”

This turned out to be perfect timing. Chinonyelum signed up in December 2023 and launched her first coaching program, a 14-week “Juggling Moms” cohort, in September 2024.

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The Implementation: Everything in One Place

When Chinonyelum finally started using Paperbell for her first coaching program, she was impressed by how intuitive everything felt.

“It’s very intuitive. I like that there are menus on top, the interface is very easy. I can go behind the scenes to adjust things that I need to adjust, yet it’s very easy to see the landing page that the client sees.”

Her favorite features quickly became clear:

  • Scheduling made simple: “I think it’s the scheduling, honestly, that just blows my mind that I can set the beginning and the end — ten weeks, twelve weeks — it’s literally a one-stop shop.”
  • Package flexibility: “We added three individualized packages that anybody can see. There’s also options to take off a package and that package can only be visible if you send the client the link.”
  • Payment options: “We also had payment options, which was also feasible for these new clients. The fact that everything is pre-done is very helpful.”

The Results: A Professional Setup That Actually Works

The most immediate impact was on Chinonyelum’s ability to present a professional, organized experience to her clients.

“I like all the features. It counts down, like it removes the session that has happened from the whole timeline. I like the different options that we have to create as many different products as we want.”

The welcome packages and automated emails particularly stood out:

“I like the welcome package and the different emails we can send off in the beginning, based on how we arrange it. It’s just very intuitive.”

For her sale-based programs, the transparency was crucial:

“The fact that they can actually see what it costs and see how much they’re getting — the discount was very, very helpful and very, very easy.”

The 9 PM Sweet Spot: Coaching That Fits Real Life

One of the most brilliant aspects of Chinonyelum’s approach is her timing strategy. By scheduling coaching sessions at 9 PM, she created a win-win for herself and her clients.

“Even by nine o’clock, most kids are in bed. So it’s a good time for moms to just decompress and focus on themselves.”

This timing allows her to:

  • Maintain her full-time project management career 
  • Be present for her teenagers’ activities and needs 
  • Serve other working moms when they’re actually available
  • Build her coaching business without sacrificing family time

Looking Forward: From Side Hustle to Full-Time Dream

Chinonyelum’s ultimate goal is clear: transition from project management to full-time coaching.

“My dream goal is to retire or pivot careers. I always tell people I found out what I wanted to do as an adult. Coaching was really something that I love doing because I found myself always counseling people at work.”

Her approach is methodical and sustainable — building her client base gradually while maintaining the stability of her current job. Paperbell gives her the professional infrastructure she needs to make this transition confidently.

“I’m not one to focus on the past. I’m always very forward-driven. So coaching just popped up and that was something that was never really an option for me growing up.”

Advice for Other Coaches: Start Before You Think You’re Ready

Chinonyelum’s story is proof that you don’t need to have everything figured out before you begin. She signed up for Paperbell months before she actually used it, simply because she knew she’d eventually need a professional system.

Her practical approach — testing the waters with a promotion, building gradually, and working within her existing schedule — shows that it’s possible to pursue your dreams without blowing up your life.

The key is having tools that work with your reality, not against it.

Want to learn more about other coaches? Read more:

Ready to Build Your Coaching Business Around Your Life?

Chinonyelum’s journey from project manager to passionate coach shows that it’s never too late to discover what you’re truly meant to do. And with the right tools, you can build something meaningful without sacrificing what matters most.

Whether you’re just starting to explore coaching or you’re ready to make the leap, Paperbell can help you create a professional, organized practice that fits your life, not the other way around. Start your free trial today and discover how easy it can be to turn your passion into a sustainable business.

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By Irene Chan
Irene Chan is a writer and marketing project manager who specializes in helping coaches and startup founders simplify the process of creating content. That's why she loves Paperbell, as it simplifies every part of the business!
October 2, 2025

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