90 Creative Ways to Use ChatGPT for Your Coaching Business

creative ways to use chatgpt

ChatGPT isn’t just a remedy for writer’s block. It’s a powerhouse for generating new ideas, fueling your marketing campaigns, and even writing code.

The key to using AI tools creatively is giving them the proper prompts and input. This can seem tricky at first, but by the time you read through this guide, you’ll get the hang of it.

Read on to find out the most creative ways to use ChatGPT for your coaching business and get 90 prompts you can start using immediately.

What is ChatGPT?

ChatGPT is an AI language model designed to understand prompts and generate human-like responses based on the input it receives.

ChatGPT has many applications. It can write a business letter, a poem, a recipe, or code. It can help you make purchase decisions, automatically translate documents, or write jokes.

The trick to using ChatGPT is:

  • Crafting clear and detailed prompts
  • Specifying their intent
  • Asking specific questions
  • Providing relevant context

The AI chatbot then uses its data to generate responses that align with your instructions. ChatGPT is constantly being improved to create better responses, but it can sometimes be inaccurate. The copy it writes isn’t quite “human-like” either, but there are ways around it that you’ll discover below.

The Latest Updates of ChatGPT 4.0

Here are the latest updates of ChatGPT and how they might help you as a coach.

  • Better performance: ChatGPT 4.0 can now generate text, voice, and image inputs faster.
  • More languages: It works in over 50 languages so if you’re not in the English-speaking market, you might appreciate this.
  • Voice generation: The new model has a more natural voice and interacts better in real-time. It can generate human-like audio from text and a few seconds of sample speech created in collaboration with professional voice actors.
  • Reading images: It can now analyze and converse about images, and analyze data from graphs.

These new features are currently available to ChatGPT Plus, Team, and Enterprise users, but they might also be rolled out to free users—albeit with usage limits.

Should You Use ChatGPT as a Coach?

Using ChatGPT for your coaching business has its benefits and downsides. Here are a few pros and cons to consider.

Pros of Using ChatGPT as a Coach

  • It makes you more creative: ChatGPT can provide fresh perspectives and creative ideas. You can use it to plan campaigns or brainstorm solutions to problems you can’t understand in your coaching business.
  • It’s available 24/7: Unlike your virtual assistant, ChatGPT is there all day, answering your questions and handling some of your most tedious tasks.
  • It can develop new tools for your coaching practice: Need new exercises for your clients? Bored of the same meditation flow you’re facilitating? Ask ChatGPT to make up a new one in seconds.
  • It’s cheap: ChatGPT has a free version, and its 4.0 model is $20 a month. It’s a cost-effective alternative (or supplement) to outsourcing some of your mundane tasks.
  • It writes content: You can use ChatGPT to write drafts for your articles, social media posts, and marketing materials. Don’t expect professional copywriting, but it’s a better start than a blank page.

Cons of Using ChatGPT as a Coach

  • It’s not always accurate: ChatGPT doesn’t read real-time data from the internet; it can only give you information based on the data it has been updated with. Its last refresh was in April 2023. Additionally, it can make mistakes and, occasionally, misspell things.
  • It lacks contextual thinking: ChatGPT is great at churning out data but lacks contextual thinking and emotional intelligence. You can improve your prompts to get better responses, but you still need to take what it says with a grain of salt. You’ll also need to edit the text it generates if you don’t want to end up with a bad copy.
  • It can easily misunderstand you: Queries that are a tad more complex than 1+1 are often misinterpreted by the AI chatbot. Its responses can sometimes mislead you or prove completely useless. Evaluate critically what to implement from its suggestions.
  • It can create legal issues: ChatGPT doesn’t always cite the intellectual property owner. You need to fact-check everything it says and cite sources accurately.
  • It lacks the human touch: While AI is still a hot topic on the internet, overreliance on it can make your work and content quite robotic.

[ Read: How To Leverage AI for Coaches (Without Losing What Makes You Unique) ]

90 Creative Ways to Use ChatGPT in Your Coaching Business

20 ChatGPT Prompts to Create New Coaching Tools for Your Practice

One of the best ways to use ChatGPT as a coach is to have it suggest new tools for your practice. It can provide suggestions for new guided meditations, assessments, and journaling prompts around a specific problem your client is facing.

The cool thing is that after you brainstorm a few versions of these exercises with ChatGPT, you can always edit and alter them. You’re the expert who knows what works best for your client; these are simply starting points to fuel your creativity as a coach.

Here are some ideas for using ChatGPT to create coaching tools.

  1. Craft a set of coaching tools designed to enhance self-awareness and personal growth.
  2. Develop a series of unique exercises for reflection that prompt clients to explore their values and aspirations.
  3. Design a guided meditation script tailored to instill a sense of calmness and focus, explicitly addressing stress management.
  4. Create an assessment tool to help clients identify their strengths and areas for improvement in both personal and professional domains.
  5. Generate journaling prompts that encourage deep introspection and aid clients in clarifying their goals and priorities.
  6. Suggest coaching approaches that integrate gamification elements, making the learning process more engaging for clients.
  7. Come up with homework assignments for my coaching client for reflection aimed at fostering resilience and coping strategies during challenging times.
  8. Craft a set of affirmations that focus on my coaching client’s unique strengths: [insert strengths].
  9. Construct a self-assessment tool to evaluate clients’ communication styles and interpersonal dynamics.
  10. Develop a journaling booklet centered around gratitude and appreciation to enhance overall well-being.
  11.  Design a 20-minute visualization journey that helps clients map out their long-term goals and aspirations.
  12. Develop a prompt for writing an inner-wisdom letter from the point of view of a future self, offering guidance and wisdom in the present moment.
  13. Draft a role-play script specifically tailored for difficult conversations within blended families.
  14. Develop a short character-building story that illustrates overcoming challenges and building resilience.
  15. Generate a prompt for a reflective nature walk that facilitates the exploration of work-life balance and personal fulfillment.
  16. Suggest coaching tools that incorporate mindfulness techniques to enhance focus and concentration.
  17. Develop exercises for reflection aimed at uncovering clients’ core values and aligning them with their goals.
  18. Write a hypnotherapy script designed to promote relaxation and alleviate everyday workplace stressors.
  19. Create an assessment tool to measure clients’ emotional intelligence and interpersonal effectiveness.
  20. Create a workbook encouraging clients to reflect on and celebrate their achievements and milestones.

20 Unique Ways to Use ChatGPT for Marketing Your Coaching Business

Some of the most creative ChatGPT uses are prompts for your marketing campaigns and content. You can ask the AI tool to brainstorm ideas or plan a marketing campaign.

Trying out different ways to prompt ChatGPT will help you refine your search and eventually develop new, creative ways to market your coaching business.

Here are different ways to use ChatGPT to fuel your marketing initiatives:

  1. Generate attention-grabbing social media captions that encapsulate the essence of my coaching philosophy and resonate with my target audience: [insert coaching manifesto and target audience profile].
  2. Brainstorm some creative marketing campaign ideas that showcase my core values in the health and wellness coaching niche: [insert coaching values].
  3. List 50 relevant keywords for the relationship coaching niche I can use to optimize my online visibility and SEO.
  4. Develop a list of engaging YouTube video concepts that provide valuable insights to viewers about the benefits of time management and productivity.
  5. Suggest some social media reel ideas that spark curiosity and encourage audience interaction around topics related to health and wellness for women in their 40s and 50s.
  6. Design a comprehensive marketing plan that integrates storytelling techniques to highlight client success stories and testimonials.
  7. Suggest potential keyword gaps in business coaching I can use to refine my content strategy and improve my ranking.
  8. Brainstorm a short documentary series that addresses common challenges in holistic life coaching, positioning me as an expert solution provider.
  9. How do I refine my brand identity as an embodiment coach so that it is consistent across various communication channels while effectively conveying my coaching philosophy?
  10. Brainstorm some commonly used hashtags that I can use under my social media captions as a coach.
  11. Suggest podcasting topics around family coaching, a healthy family dynamic, and parent-child relationships.
  12. Design an email sequence that shares valuable insights about longevity, positions me as an expert health and wellness coach, and promotes my 1-on-1 and group coaching services.
  13. Plan a PR strategy to enhance my visibility and credibility as a business coach, including key messaging, media outreach, and strategies for securing features in relevant publications.
  14. Generate ideas for hosting virtual events or challenges that align with [insert coaching values] and encourage participant engagement.
  15. Craft persuasive call-to-action copy variations for various marketing materials, guiding potential clients to take specific actions, such as signing up for a coaching session or workshop.
  16. Generate ideas for creating valuable lead magnets, such as ebooks, guides, or templates, to attract and capture potential clients’ contact information.
  17. Craft email subject lines that are attention-grabbing and compelling, increasing open rates for newsletters and promotional emails.
  18. Brainstorm community engagement activities for social media platforms, such as challenges, polls, or live Q&A sessions, to build a loyal online community.
  19. Create engaging blog post ideas that showcase a coach’s expertise, address common challenges in their niche, and resonate with their target audience.
  20. Develop a series of visually appealing graphics for social media that I can use to promote my coaching packages.

20 Creative Ways to Use ChatGPT for Copywriting

The trick to using ChatGPT for copywriting is to be hyper-specific about the text you need and to break down your queries into smaller prompts. For example, instead of asking the AI chatbot to write you an entire article about a broad topic, prompt it to give you ideas for a short section or a headline about a well-defined topic.

You can also tell ChatGPT to use a particular tone by describing your brand voice or inserting a previous example of the type of copy you’re looking for. AI-generated text rarely works as a whole when copied and pasted into your blog post or landing page (if you care about quality), but it can give you structure and a starting point to develop your copy from scratch.

Here are some prompts to do just that:

  1. Craft a persuasive landing page copy for a life coaching program, emphasizing these transformative benefits and unique selling points: [insert USPs].
  2. Develop an engaging LinkedIn post caption to promote a new online workshop, using curiosity and a call to action to encourage sign-ups.
  3. Write a compelling email subject line and body copy for a newsletter highlighting upcoming coaching events around stress management.
  4. Generate a series of attention-grabbing headlines for blog posts that explore various aspects of personal development and coaching.
  5. Create a conversational script for a promotional video introducing a 5-day, all-inclusive life coaching retreat in an exotic location.
  6. Suggest call-to-action copy variations for a relationship coaching package, emphasizing the immediate value and encouraging potential clients to take the next step.
  7. Compose an Instagram caption for a motivational quote graphic in an uplifting and positive tone: [insert quote].
  8. Write an elevator pitch for a coaching webinar about setting intentions for the new year, succinctly conveying the key takeaways and why viewers should participate.
  9. Craft a persuasive script for a podcast episode discussing the impact of coaching on personal growth and success.
  10. Develop a series of product descriptions for an e-book, a worksheet, and an online course focusing on self-love and confidence.
  11. Write copy for a Facebook ad promoting a free career coaching session, highlighting the benefits and the limited availability.
  12. Create engaging captions for a 30-day social media challenge focusing on weight loss and muscle gain.
  13. Write a blog post introduction for an article about meeting new potential dates in your 40s and 50s.
  14. Craft an email sequence for a 5-email drip campaign, guiding potential clients through goal-setting for their relationship life.
  15. Write engaging scripts for 30-second YouTube shorts that introduce different aspects of personal finance, budgeting, and money management.
  16. Develop sales copy for the landing page of a downloadable home organization checklist for single moms.
  17. Generate a catchy meta title and description for a life coaching website homepage focusing on envisioning a better future.
  18. Suggest ten ways single moms can manage their time better for a listicle article published on a blog.
  19. Write three variations for the hero section on a website focusing on career coaching.
  20. Generate ten engaging blog post ideas about journaling, mindfulness, and reflection.

15 Fun Ways to Use ChatGPT for Curriculum Development

Curriculums take a long time to develop on your own. Even if you already know what you want to cover in your new course or webinar, ChatGPT might give you better ways to structure it and some new ideas you may not have thought of.

Use these creative prompts to expand your curriculum and plan your next coaching event.

  1. Outline a comprehensive curriculum for a 4-week self-discovery workshop, incorporating daily exercises, reflective journaling prompts, and group discussions.
  2. Develop a step-by-step course structure for a time management program that covers strategies, tools, and practical exercises to enhance productivity.
  3. Create a detailed curriculum for a coaching program to build emotional intelligence, including modules on self-awareness, empathy, and relationship management.
  4. Outline a workshop series on stress management, integrating mindfulness practices, personalized coping strategies, and resilience-building activities.
  5. Develop a curriculum for a career development course that covers topics such as goal setting, networking, and personal branding for professional success.
  6. Craft a workshop syllabus for a confidence-building program, incorporating role-playing exercises, visualization techniques, and actionable confidence-building strategies.
  7. Outline a coaching journey for effective communication skills, addressing verbal and non-verbal communication, active listening, and conflict resolution.
  8. Create a course material outline for a leadership development program that covers topics like vision setting, team building, and decision-making in a coaching context.
  9. Develop a webinar structure on holistic well-being, incorporating modules on physical health, mental wellness, and lifestyle balance for overall life satisfaction.
  10. Outline talking points for a course chapter about SMART goals, overcoming obstacles, and celebrating milestones.
  11. Create a creative business workshop flow incorporating brainstorming sessions, ideation techniques, and collaborative problem-solving exercises.
  12. Develop a training program for work-life balance that addresses time management, boundary setting, and stress reduction strategies tailored to different professions.
  13. Help me structure an accountability program for coaching clients who aim to make their businesses more heart-centered.
  14. Create a curriculum for a three-day coaching intensive that includes sessions on enhancing resilience, adaptability, and crisis management in business.
  15. Develop topics for a live seminar about financial wellness, covering budgeting, financial goal-setting, and strategies for a healthy relationship with money.

15 More Innovative Ways to Use ChatGPT as a Coach

The best uses for ChatGPT don’t stop at content and curriculum development. From writing code to analyzing client feedback, ChatGPT is an incredibly versatile tool to get new insights and data for your coaching business.

You only need the right prompts to make your wildest business ideas happen and bring new ideas to your coaching clients. Here are some creative uses of ChatGPT that will help with that.

  1. Create a custom WordPress shortcode in PHP that displays a recent posts list with featured images.
  2. Draft some engaging responses to comments on my social media posts that help build a sense of community around my coaching brand.
  3. Generate scripts I can use at networking events and conferences that effectively introduce me and my business coaching services.
  4. Develop comprehensive responses to common FAQs about 1-on-1 coaching services.
  5. Outline a one-year business plan for a somatic coaching business that offers individual and group coaching sessions in-person and online.
  6. Draft personalized and encouraging messages to career coaching clients, providing ongoing support and accountability.
  7. Generate uplifting and inspirational quotes and affirmations for social media posts and newsletters I can use as a relationship coach.
  8. Analyze this client feedback and suggest ways I can improve my coaching practice based on that: [insert client feedback].
  9. Design interactive challenges or activities for my coaching community to encourage continuous participation and a sense of community.
  10. List some book recommendations for my coaching client dealing with divorce and heartbreak.
  11. Generate ideas for visual inspiration or mood boards that reflect body positivity and healthy aging.
  12. Generate engaging discussion starters for group coaching sessions, fostering connection and meaningful conversations among participants.
  13. Recommend useful software and platforms that coaches can leverage for virtual coaching, organization, and communication.
  14. Give me advice on how to manage a difficult client who has been late from sessions and not completing their homework assignments.
  15. List some pros and cons of franchising my coaching business.

Automate Your Coaching Business With Paperbell

ChatGPT can speed up menial tasks in your coaching business, but you will need something different to automate your client management workflow.

Paperbell is an all-in-one client management tool that handles your contracts, scheduling, payments, and other administrative tasks. It saves hours in your weekly schedule by making your onboarding flow as simple as sharing a single link with your client.

Since it’s a payment-first system, clients can quickly pay you using their credit cards and (only then!) book their first session on the next page. With Paperbell, you can skip sending reminders and follow-up emails and keep all your client information in one neat place.

Try Paperbell now for free with your first client.

creative ways to use chatgpt

Editor’s Note: This post was originally published in December 2023 and has since been updated for accuracy.

By Annamaria Nagy
Annamaria Nagy is a Brand Identity Coach and Copywriter. She's been writing for over 10 years about topics like personal development, coaching, and business. She was previously the Head of SEO at the leading transformational education company, Mindvalley.
June 4, 2024

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